It takes a bit of genius to take something like the stripes on a zebra’s forehead to make an absolutely stunning logo. It gets props from me.
by Glazer
(Source: logodesignlove.com)
It’s amazing how we can still identify simple, every day packaging without it’s branding. It’s also amazing how beautiful something so common can be when just painted white.
This is an ongoing series with one whitened object a day for 100 days (they’re on day 10), so hurry up and follow Brand Spirit now.
(Source: underconsideration.com)
I adore this cheeky rebrand for British shoemaker F. Troupe.
(The name over the center of the letterhead is a really nice touch.)
(Source: formfiftyfive.com)
Video of the Week: Fresh Impressions on Brandmarks From My 5-Year-Old by Michael Ladd
You’ll laugh and you might even “aww!” a little bit, but you can’t deny the power of logos after seeing this. There were many brands that this wee kid knew just by their brandmarks.
(Source: underconsideration.com)
As promised!
It’s that time of year again! Here are the worst identities of 2011, as voted by Brand New readers.
So, when making taglines, make it four words. Got it.
See more about “Four Words for Success,” out September 2012